Privacy Policy

At Reflect Editions, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our online platform, engage with our services, or make purchases from us. We adhere to the principles of data protection as mandated by applicable laws, including the General Data Protection Regulation (GDPR) where relevant, and other Canadian privacy legislation.

Information We Collect

We may collect personal information that you voluntarily provide to us when you:

• Create an account or make a purchase on our site for curated books, independent author selections, optical frames, lenses, or literary-themed accessories.
• Subscribe to our newsletter or other marketing communications.
• Register for reading events, workshops, or bespoke eyewear design consultations.
• Participate in vision testing services.
• Communicate with us via email, phone, or through our online contact forms.
• Provide feedback or participate in surveys.

The types of personal information we may collect include:

• Contact information (such as name, shipping address, billing address, email address, and telephone number).
• Payment information (processed securely by third-party payment processors; we do not store full credit card details).
• Account login credentials (username and password).
• Responses to surveys, testimonials, or feedback.
• Information related to optical prescriptions for vision testing and eyewear purchases (collected and handled with specific care to ensure medical privacy).

We also automatically collect certain information when you visit our online platform, such as your IP address, browser type, operating system, referring URLs, access times, and pages viewed. This data helps us improve our site's functionality and your browsing experience.

How We Use Your Information

We use the information we collect for various purposes, including:

• To process and fulfill your orders for books, eyewear, and other merchandise.
• To provide and manage the services you request, such as vision testing, eyewear consultations, or event registrations.
• To communicate with you about your orders, appointments, or inquiries.
• To send you marketing and promotional communications about new book releases, optical collections, upcoming events, and special offers that may be of interest to you, based on your preferences.
• To personalize your experience on our site and recommend products and services tailored to your interests.
• To improve our online platform, products, and services, including enhancing site functionality and security.
• To conduct internal analytics and research to understand customer behavior and market trends.
• To comply with legal obligations and resolve disputes.

Disclosure of Your Information

We may disclose your information to third parties in the following circumstances:

• Service Providers: We may share your information with third-party vendors, consultants, and other service providers who perform services on our behalf, such as payment processing, order fulfillment, shipping, marketing assistance, data analysis, and website hosting. These service providers are obligated to protect your information and use it only for the purposes for which it was disclosed.
• Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency).
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
• With Your Consent: We may share your information with your explicit consent.

We do not sell or rent your personal information to third parties for their marketing purposes.

Data Security

We implement appropriate technical and organizational security measures designed to protect the confidentiality and integrity of your personal information. These measures include encryption, access controls, and secure servers. While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security.

Your Data Protection Rights

Depending on your location and applicable data protection laws, you may have the following rights regarding your personal information:

• Right to Access: You have the right to request copies of your personal data we hold.
• Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
• Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
• Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
• Right to Withdraw Consent: Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us using the details provided below.

Cookies and Tracking Technologies

Our online platform uses cookies and similar tracking technologies to enhance your browsing experience, analyze site usage, and support our marketing efforts. You can control the use of cookies at the individual browser level.

Third-Party Websites

Our online platform may contain links to third-party websites that are not operated by us. We are not responsible for the privacy practices or the content of these third-party sites. We encourage you to review the privacy policies of any site you visit.

Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have inadvertently collected personal information from a child under 16, we will take steps to delete such information from our records.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We encourage you to review this Privacy Policy periodically for any changes.

Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

Reflect Editions

789 Bloor Street West,

Suite 201,

Toronto, Ontario, M6G 1L6,

Canada